Drive traffic to your website
Pay per click advertising is becoming more popular and quite rightly so.
It offers fast access to the UK's leading search engines, directories and ISPs including Google, Yahoo!, MSN, AOL, Lycos, FreeServe & AltaVista.
Search Engine Optimisation takes time to work, and even then, in a highly competitive market, it is near on impossible to obtain a number one ranking on every single keyword or search phrase. As a long term solution, search engine optimisation offers tremendous value for money.
Paid inclusion can get you listed quicker, but there are still no guarantees that your website will appear anywhere near the top of a search engine results page.
By comparison, pay-per-click advertising can achieve immediate results.
Sometimes referred to as pay for performance or pay for results, pay per click advertising is where you bid for the number one position in a variety of search engines and directories.
The higher your bid, the higher your position. If an individual chooses to click on the link to your site, your account is debited with the amount that you bid.
You only pay for each qualified click through to your web site, and you only pay for clicks from individuals who are actively searching for the keywords or search phrases relevant to your products or service.